Here are some great examples: Smashing Magazine Depending on your industry, that could mean enticing them with gated content that applies to your area of expertise. Some companies prefer to write these newsletter introductions from the perspective of a specific person, while others may be “from” the company as a whole.Ĭonsider whether you can offer your subscribers more than just your thanks when they sign up. Newsletter introductions help you set the stage for your audience about what to expect with your newsletters. Return to Table of Contents Newsletter introduction examples I subscribe to the daily NextDraft newsletter, but the content is also available as an app. This everyman approach sets NextDraft apart, as does the human touch Pell applies. He collects stories about the events he thinks are most interesting and weaves them together to create a daily diary of the 10 most fascinating ones.īecause Pell isn’t working in a newsroom, his take is that of an outsider. Writer Dave Pell scours dozens of news sites bright and early each morning for his NextDraft newsletter. Here are a few email newsletter examples from my actual inbox: The Morning, New York Times The right option depends on your existing content strategy, but an email newsletter is an excellent way to repurpose content and get the biggest bang for the buck. Some are daily, but most are weekly, monthly or quarterly.Įmail newsletters can summarize existing content, or they can share something new. News, politics, sports, culture and entertainment are all popular topic ideas to say nothing of industry-specific email newsletters.Ī journey through my inbox reveals interests as varied as home renovation, marketing, graphic design, art, pet care, politics, news and gaming. It’s fair to say there’s an email newsletter out there for just about every niche interest you could imagine. Return to Table of Contents Email newsletter examples Awards and honors, especially individual ones.
Here are a few employee newsletter ideas to try: Consider segmenting employee newsletters by department if your content relates directly to their job tasks. Here are some of the best internal newsletter ideas:įor internal newsletters focused entirely on employees, consider content that not only helps them do their jobs but encourages camaraderie and team spirit. However, this audience can’t just opt-out, and there may be content your corporate policy requires or strongly encourages including. Links to YouTube videos, tutorials or webinarsĬreating newsletters for internal audiences requires just as much thought about which types of content people actually want to see.Here are some options for your monthly newsletter ideas: Monthly newsletter ideasĮffective monthly newsletters will generally include a few types of content, and you should plan to test multiple options to see which are most effective. Whether your email campaign includes a monthly, weekly or irregular newsletter release schedule, there are tons of options for the content you could mine to create an effective email newsletter.
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START CREATING FOR FREE Click to jump ahead: After you’ve feasted your eyes on these newsletter examples, head over to our email newsletter templates to get started today. Venngage’s Newsletter Design makes it easy to bring your newsletter ideas to life. How popular are brand newsletters? The majority of B2B marketers use them, and they have the highest rate of lead nurturing success among content types, according to a Content Marketing Institute survey. Let’s look at some newsletter examples to help supercharge your email campaign strategy. Organizations, business and brands of all stripes are increasingly embracing the use of newsletters in their marketing. Newsletters aren’t just for updating distant relatives about your summer vacation.
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